Tuesday, June 14, 2011

Ad Campaign: Louis Vuitton's Core Values Present: Angeline Jolie

Louis Vuitton released a sneak peak to Santa Angelina Jolie's Core Values ad campaign for the luxury brand. The ad campaign will launch this Wednesday, shot by photographer Annie Liebovitz.

Photo from Louis Vuitton


Core Values is an ad campaign by power house brand Louis Vuitton to broaden their audience while emphasizing the brand's travel roots. Sean Connery, Keith Richards, Bono, and Catherine Deneuve were the former ambassadors of the ad campaign and now the ever stunning and gorgeous Jolie grace the campaign.

Wearing her own clothes and her own LV bag (isn't even in production anymore) on a boat in Cambodia. From what I heard, the brand paid Angie a whooping US$10,000,000 just to hang out with her and photographer Annie Liebovitz.